work
creating a new mobility-safety category
turning fear into fun
see how we designed the brand
panasonic
a market re-entry strategy
more
bosch
building a category leader
see how product languages differentiate
haibike
inventing the performance eBike
creating a new market segment
citybug xc2
inspiring urban mobility
pioneering a product category
zeiss
promoting product innovation
promoting product innovation
zeiss
virtual
mobility
how fashionable can high tech get?
haibike
offroad
hardware
inventing an iconic character
citybug
creating a lifestyle category
take a journey into the world of micro mobility
citybug
orchestrating
micromobility
a brand gone west
citybug
the best of all worlds
or how to create a jack of all trades
Freiherr
the vision
envisioning new mobility
zeiss
a global
pos system
a global POP system
winora
starting a market
see how Winora elevated eBikes to the next level
winora
designing a design leader
aligning product and brand identity
winora
igniting the eBike era
on a mission to change an image
tranzX
an adaptive
design language
a design language, or the Oscar in a supporting role goes ...
tranzX
a brand upgrade
developping a consistent brand message
tranzX
envisioning new segments
envisioning the next ebike sub-segments
mavis
the success formula
römerbike
peace
of mind
see how safety can be a design outset